Amid rising concerns over election prospects, former President Barack Obama is taking a proactive role in President Joe Biden's campaign for reelection.
Breitbart reported that Obama’s growing campaign involvement comes as assessments suggest President Biden faces a challenging electoral battle against Donald Trump.
The initial signs of Obama's increased involvement emerged following statements from Biden’s campaign team in late 2023.
They pointed to a looming historic election rematch against former President Donald Trump, stirring Obama into action.
This year, an Economist model gave Trump approximately a 67% chance of winning if he runs, indicating a possible significant political resurgence. In response, Obama has been actively engaging with strategic campaign planning to bolster Biden's chances.
Adding to the urgency, a March survey from the New York Times/Siena College revealed a broad concern about Biden’s age; 73% of respondents believed Biden was too old to effectively manage the presidency, with this concern shared by 61% of those who supported him in 2020.
To counterbalance these challenges, Obama has taken a multidimensional role in Biden’s campaign. His endeavors range from strategic consultations with O’Malley Dillon and Anita Dunn, focusing on evolving the digital strategy, to spearheading public relations efforts.
Moreover, Obama has stepped into the fundraising arena. He has contributed to raising over $65 million for Biden’s campaign, showcasing his commitment to ensuring a strong financial foundation for the reelection efforts.
These efforts have seen him share stages with celebrities like George Clooney, Julia Roberts, and Jimmy Kimmel at major fundraising events, underscoring the high stakes of the campaign.
Alongside fundraising, Obama has directly participated in the digital campaign. He has recorded ten video clips that are being utilized as digital advertisements, aiming to garner widespread support for Biden across various social media platforms.
These digital efforts represent a strategic pivot designed to amplify Biden’s message to a broader audience, adapt to modern campaign tactics, and leverage Obama's popularity.
The dynamic between Biden and Obama is witnessing adjustments as they navigate the potential political return of Trump, which poses implications for their collective legacies. Their partnership, pivotal in past administrations, is now focused on confronting current electoral challenges.
Amid these dynamics, a controversial video emerged showing Obama seemingly guiding Biden off stage, sparking discussions on their current relationship. The White House was quick to clarify, denouncing the video as a "cheap fake," aimed at misconstruing the situation.
"His anxiety about the election is real," disclosed a friend of Obama. This sentiment captures a wider concern among Democrats over the upcoming election and not just specific apprehensions regarding Biden or his team.
Detailing the political landscape, sources close to Obama describe it as "closely divided" with a "fractured media landscape," making the upcoming election particularly unpredictable. Trump's potential victory is seen as a substantial possibility that needs serious strategic counteractions.
Despite the high stakes, Obama reassures his circle that the race will be a "nail-biter," maintaining a cautious tone publicly to avoid undermining the Democratic cause in this critical period.
Obama’s intensified involvement in Biden’s reelection campaign reflects a deep concern over the prospect of a Trump comeback.
His roles cover strategic consultations, leading PR campaigns, and robust fundraising efforts. Additionally, his digital contributions and celebrity engagements emphasize a vigorous attempt to support Biden amid concerns over his potential election challenges.
